How can communicators bolster ESG strategies and plans by taking on the challenges and tackling them head on?

According to the 2022 Edelman Trust Barometer, 52% of those surveyed want to see brands do more on climate change, and 49% expect leadership to address economic equality.

No company is deaf to the steady drumbeat of ESG initiatives in the present environment. Enough has been said and written about the role of ESG messaging in solidifying existing corporate strategies.

The purpose of this piece is not to echo what has already been said time and again, but to delve into how brands can cut through the noise and truly make an impact.

Let’s explore how brands can craft a communications and investor relations strategy that hits the right notes.

 

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