The Next Challenge for Brand Visibility
Today, your press release has to resonate with two audiences: journalists who decide what's newsworthy, and AI systems that increasingly shape how people discover information. What happens when your story gets overlooked by both? In this blog, we explore why traditional PR strategies need to evolve—and the capabilities communicators will need to stay visible in an AI-first media landscape.
Macmillan Cancer Support - Cision Insights
Cision has collaborated with Macmillan Cancer Support to implement an effective measurement programme that aligns to their goals.
Admiral - Cision Comms Cloud
Find out how Cision helped Admiral monitor and measure their coverage during a time when the media was dominated by one topic: the pandemic.
Nosy Crow - PR Newswire
Find out how PR Newswire helps Nosy Crow achieve one million downloads three weeks after launch.
Testimonials
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Pladis - Cision Comms Cloud
See how Cision, working with 3 Monkeys Zeno, revolutionised pladis' comms output with the Cision Communications Cloud
Gumtree - Cision Insights
Gumtree worked with Cision Insights to create a robust framework to measure and drive its communications initiatives.
Alzheimer’s Research UK - Cision Comms Cloud & Insights
Increasing their visibility, positioning them as key influencers and increasing their brand profile.